Aurora Labs Appointed Peter Mertens Chairman of the Board

Tel aviv based Aurora Labs, has appointed the auto industry veteran Dr. Ing. Peter Mertens Chairman of the Board. Peter brings more than 35 years of experience steering auto companies, including Daimler and GM. He also served as Head of R&D at Volvo Cars and most recently CTO and Head of R&D and Design at Audi until 2018 when he retired for health reasons. Since the end of 2019 Mertens is back bringing his expertise to the supervisory boards of mobility companies, including Faurecia, proteanTecs andValens.

Founded in 2016 by the CEO Zohar Fox and the COO Ori Lederman, Aurora Labs has developed a remote software management, diagnostics, and over-the-air (OTA) updates for the automotive and IoT industries. Using machine learning algorithms to analyze risks and changes in the software functionality and behavior, Aurora Labs’ Line-Of-Code Behavior technology improves software quality, safety and security. Until now the company has raised $34m from investors such as LG Technology Ventures, Toyota Group, Porsche SE and Marius Nacht (co-founder of Check Point).

The task of managing automotive software becomes more difficult every year. According to Mckinsey, Software is rapidly reprogrammingthe car industry. The four biggest disruptions in recent years—autonomous vehicles, connectivity, electrification, and shared mobility – all rely heavily on leading-edge software.

“As the landscape shifts, automakers that lack sufficient software capabilities will face major risks, including start-of-production (SOP) delays and budget overruns. Even more troubling, software issues could lead to massive recalls or leave companies vulnerable to customer-safety risks resulting from hacking attacks.”

Aurora Labs raised $23 Million for Automotive Software

Above: Zohar Fox, Aurora Labs’ Co-founder and CEO. “The name of the game is Zero Downtime”

Toyota Group, VW Group and LG Group are looking for new ways to manage their software programs  in a much cost effective and secured manner compared with current methods. For the car manufacturers among them, this issue is urgent. Today’s semi autonomous in-vehicle’s systems are run by complicated multi-million lines software systems, that need to be frequently updated while fully comply with strict standards and regulations such as UNECE WP.29.

They may found a  solution: A combination of embedded software program and a cloud service developed by Aurora Labs from Tel Aviv, that continuously collect actionable data, enabling pre-error detection of line-of-code faults, software error fixes on-the-go and cost-effective OTA updates without downtime for the user. Aurora Labs announced that it has secured $23 million funding from top strategic investors, including LG Technology Ventures, Porsche SE, Toyota Tsusho, a member of Toyota Group and UL Ventures, the investment arm of the global safety certification company UL.

Line-Of-Code Behavior Technology

This announcement is a follow-up to a recent Porsche SE announcement that Aurora Labs’ technology is entering serial implementation within the next two years. Founded in 2016 by Zohar Fox (CEO) and Ori Lederman (COO), Aurora Labs invented  a new technology called Line-Of-Code Behavior protected by 22 registered patents. It provides remote software management, remote diagnostics and over-the-air software updates to guarantee that devices are always-on and to predict and fix software problems, including cybersecurity attacks.

“As auto manufacturers plan for new regulations and all manufacturers prioritize software in their product development, Aurora Labs becomes a strategic partner,” said Zohar Fox, Aurora Labs’ Co-founder and CEO. But the company plans to gain a foothold in other markets as well. Fox told Techtime that following the raising round, Aurora will enter new markets such as Industry 4.0, Robotics, Smart Metering and Automated Warehouses.

Fox: “Our vision is to enable Self Healing Smart Devices. Any software-based device will be able to detect malfunctions, isolate them, fix them and to perform an automatic recovery process. The systemS will never crash and will always be available. The name of the game is Zero Downtime, and that’s a real game changer.”